Let’s Design a Better World Together



Pretty Code Machine creates superior business and marketing systems for select socially responsible small businesses.

We tailor custom systems that make it easier for you to focus on what’s important.

Most importantly, we make the process fun.

Meet Your Friendly Robot Overlords

  • Soren Paris
    Soren ParisApplication Developer

    Soren is a rock and roll legend who just happens to also know his syntax quite well. An accomplished developer with expertise across the stack and an innate empathy for his end users, Soren is our go-to guy for the prettiest of the pretty code.

  • Dan Kray
    Dan KraySalesforce CRM Consultant

    Dan is a certified Salesforce.com Administrator, certified Salesforce.com Developer, and certified intellectual. Equally cozy with CRM workflow automation and 19th century literature, Dan is a well-rounded thinker and established innovator.

  • Jason Jensen
    Jason JensenFounder

    Jason has been helping develop businesses for the past decade, working equally with code editors and business leaders. Self-taught with many years served in non-profit management, Jason enjoys the challenge of helping the underdog win the long game.

Straight Outta Brattleboro, VT

We’re super proud to call Brattleboro, Vermont home. Our beautiful community boasts all kinds of thoughtful idealists, artists, artisans, makers, and oddballs that make living here special.

Ready to


Connect the systems you rely upon to smoothly manage your business.


Delegate repetitive tasks to software, so you can focus on what’s important.


Move your industry forward by smashing the status quo.